Acquisition of new customers: Mobility, AdWord,
Social Media - Does-it work?
They were beyond the buzz and have
implemented strategies winning
multi-channel marketing.
Precursors come to share with
you the recipe for success.
Room:
Salon Mont-Royal 2
Time:
16h00
Biography:
Mike has been CEO of Vircom since
November 2010. He is responsible for Vircom’s strategy, business growth and
profitability.
He is instrumental in building and
maintaining top-notch, innovative and
creative teams that work to the highest
standard, ensuring Vircom’s continued
success. As a trained and skilled
engineer with a natural aptitude for
numbers, Mike uses key performance
indicators and numerous metrics to
ensure results are not only met but
measurable.
As a former head of R&D,
Mike enjoys engaging with the
engineering team, discussing high-level
product roadmap down to technical
implementation details for continued
product and deployment improvement.
Equipped with a solid understanding of
both business and technical issues, Mike
drives the overall company strategy
towards global reach, delivering
excellent customer service and superior
technology.
We wish Mike much luck in his goal to
learn seven languages before the age of
45, not counting programming languages
